CITROËN C1 URBAN RIDE VOTED ON BY VISITORS AT THE PARIS MOTOR SHOW

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Wed, 08/10/2014 - 14:45
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Making its debut appearance at the Paris Motor Show, the new CITROËN C1 Urban Ride concept car is a “go-anywhere” take on the new C1 with SUV-informed styling. The concept car will be voted on by visitors to the essential automotive event.



CITROËN is giving a voice to visitors at the Paris Motor Show, encouraging them to express their opinion on the Brand’s all-new concept car, the C1 Urban Ride.

The idea is simple. Using a terminal located next to the vehicle, visitors vote Yes or No as to whether they would like the concept car to become a production model.

 

Following the launch of the New CITROËN C1 in June, the Brand is illustrating all the personalisation potential of the city car with a strong, refreshing and uninhibited concept car drawing on SUV styling components. In the words of Thomas d’Haussy, CITROËN Product Director, “The C1 Urban Ride concept car is a stylish and characterful proposal completely in tune with the times. We are impatient to see whether the public appreciates the car through this all-new voting system.”

 

Those not attending the Paris Motor Show will be able to express their opinion starting on Thursday 9 October on CITROËN’s social media sites.

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